Wincanton has replaced Clipper Logistics on a major supply chain contract with fashion retailer New Look.

The move will come as a blow to Clipper Logistics, which is now part of GXO Logistics UK. The company counted New Look as a key client having worked with the omni-channel retailer for 21 years.

Under the new three-year contract, which begins in July 2023, Wincanton will manage all national transport services from the retailer’s national distribution centre in Newcastle-under-Lyme, replenishing stock at New Look’s 400 stores across the UK and Republic of Ireland.

Wincanton will also support New Look’s click-and-collect delivery services which have grown from 17% in early 2021 to 31%.

Announcing the new partnership, Wincanton said it was chosen by New Look for its partnership approach, as well as its “efficient operating model and clear roadmap for continuous operational improvement across the next three years”.

Wincanton will also drive efficiencies by using its bespoke Winsight technology which will help deliver accurate, real-time visibility on the location of New Look’s stock, proof of delivery, and optimisation of delivery routes.

Read more

Rachel Gilbey, Wincanton MD of general merchandise, said: “We are excited to be working with New Look, one of the best-known retailers in the UK.

“In choosing Wincanton to be their partner New Look will benefit from our unrivalled retail delivery expertise, operational excellence and our industry-leading Winsight technology.

“This new, three-year contract, is testament to our strong reputation in building long-lasting partnerships with our valued customers, and we look forward to working with New Look in the years to come.”

Becky Pallas, New look distribution centre general manager, commented: “We’ve been a core part of British high streets for over 50 years, serving and inspiring thousands of customers each week with that New Look feeling.

“Alongside our fantastic store estate, in recent years we’ve accelerated our e-commerce business and so it is only right that we have a partner like Wincanton that can expertly support us with both elements of our supply chain operations.

“We’re looking forward to working with Wincanton as we continue to grow and become a truly omnichannel retailer."