Fred Sherwood Group has awarded Michelin a new three-year contract to supply, fit and manage the tyres across its entire HGV fleet of more than 650 trucks and trailers.

The deal includes Fred Sherwood Transport, Bulk Freight, KJ Transport and George Varney Bulk Services, marking the return to its entire fleet to Michelin, after several years of running a rival manufacturer’s tyres.

Ashley Sherwood, director at Fred Sherwood Group, said: “After a few years using a competitor’s rubber, we decided to return to Michelin. We have always known the quality of the product and are big admirers of Michelin’s ethos for innovation.

“Having spoken to David at length, we were reminded of the great level of service we have always received from the whole Michelin team. Plus, the work it puts into ensuring its products and solutions cut CO2 emissions and reduce fuel consumption is hugely impressive. Any way we can help our customers limit their carbon footprint is so important to us.”

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Fred Sherwood Group will be using Michelin’s X Multi regional range for the trucks and trailers which operate predominantly on the road, and Michelin X Works fitments for its on/off-road fleet.

As part of the new deal, dedicated Michelin technicians, located on-site at the Group’s two main depots in Shepshed and Castle Donington, will fit and maintain the tyres as well as carrying out regular fleet checks to help reduce downtime.

Fred Sherwood Group will operate a multi-life Michelin policy, with the Michelin technicians regrooving tyres once the tread depth reaches between 3mm to 4mm – which the manufacturer says extends tyre life by as much as 25%.

Worn casings are sent back to Michelin for retreading into Michelin Remix tyres, which the company claims offer close to the same performance as new Michelin tyres.

The Group will also fit Encore retreads for some of its more rugged, off-road work – which are manufactured alongside the Remix product in Stoke-on-Trent.