Silver Spoon goes sweet on Knowles Logistics for another five years

The new contract will cover the handling, storage and countrywide distribution of the Peterborough-based food company’s best-known brands, including Silver Spoon, Billingtons Sugar, Allinson’s flour and Askeys ice cream cones and toppings.

Knowles won the extension after impressing Silver Spoon with its high service levels throughout the contract term, especially during times when demand spiked, such as during the Covid-19 pandemic.

Bob Dunn, Silver Spoon logistics manager, said: “Having a reliable delivery and storage partner that is able to respond quickly to spikes in demand and is continually committed to delivering a first-class service week in, week out is a huge benefit to our operation.

“Without their dedication and level of service the business would certainly suffer.

“Knowles’ flexibility and reliability were key reasons why Silver Spoon felt it prudent to extnd the contract beyond its initial term. Equally, from prior experience with previous partnerships, the level of contact we have with Knowles’ managing director, Alex Knowles, is also something of a rarity and makes us feel valued as a customer,” Dunn said.

He added: ““We share a number of synergies with Knowles which helps make the operation run smoothly. Not only are they flexible and agile but they continually push the boundaries and have an ingrained understanding of our operation from top to bottom. So regardless of the job at hand everything is carried out with total efficiency and professionalism.”

Knowles said: “We are delighted to have extended our contract with our customer Silver Spoon for a further five years.

“We have enjoyed nearly eight years of a productive and positive working relationship since our first contract was agreed and are pleased to have the opportunity to lengthen our partnership until 2030. Going forward we look forward to further increasing sustainability throughout the Silver Spoon supply chain and the wider Knowles business as a core value of our business.

“Over the years our relationship has grown from strength to strength and in many ways has evolved into a true partnership rather than a typical supplier/customer relationship. It is for this reason we are pleased to continue our association with Silver Spoon for the next six years and continue moving forward together.”