Reducing fuel consumption will be the single biggest priority for over a third of fleet managers in 2013, a survey by fleet management systems supplier GreenRoad has suggested.

Just over 35% of respondents to a question about priorities for next year cited reducing fuel costs as their most important challenge, with 20% citing compliance with regulations and 16% highlighting the need to ensure safe driving.

Over two thirds of respondents said they expected fuel prices to rise modestly in 2013, with 17% saying they expected a ‘dramatic’ increase.

Some 65% of fleet managers said they planned to purchase more fuel-efficient or alternative-fuel vehicles in an attempt to reduce their fleet’s fuel consumption, with 51% planning to implement better driver performance management systems or procedures to overcome the high cost of fuel.