“Digital marketplace the new battleground” – Wincanton chief executive reveals future strategy


A lot has happened since I last interviewed Wincanton chief executive James Wroath (pictured) back in January. The upshot being that we’re now chatting from our homes via Zoom rather than sitting in the back office of a Sainsbury’s depot in north London. But as the company shrugs off the impact of the Covid-19 pandemic, it’s clear that his determination to exploit supply chains that are “less mature”, remains key to his forward strategy. Back then, Wroath was still new […]