The relentless creep of technology into HGV cabs may not be creating a driver’s worst nightmare – the vast majority said they were happy as long as it was used for coaching and protection.
A survey by fleet telematics firm Geotab found that while nearly nine out of 10 (87%) employees were worried about how in-cab cameras are being used, 97% would overlook these concerns if the footage could show they were not at fault following a collision.
Furthermore, 91% said they would be more comfortable with instant audio coaching that relied on AI-powered analysis of in-cab videos, rather than inward-facing footage being stored for later review.
Geotab said the results suggested lorry drivers were not rejecting the technology outright, but were instead asking for clarity, fairness and practical value from the systems designed to support them.
It said the survey of UK drivers was part of a wider study it conducted of over 3,500 professional drivers across seven European countries that had uncovered a privacy vs. protection dilemma at the heart of driver attitudes.
Geotab said the data showed UK drivers were happy with supportive technology, such as AI-powered coaching, to enhance their performance, confidence and safety.
The UK had the highest overall percentage of drivers (35%) in Europe who believed that dashcam footage for coaching was a valuable tool for both professional development and safety.
However, the study revealed an education gap, where concerns were spread across issues such as footage being used out of context (34%), being used against them for disciplinary action (34%) and data security (32%).
Edward Kulperger, a senior VP at Geotab, said: “The narrative that drivers in the UK are against technology is outdated.
“When drivers understand the value of the coaching and that it’s designed to protect and develop them, rather than penalise them, acceptance rises dramatically.
“The industry has an opportunity to improve education on how these systems enhance driver safety and security, which will build a culture of trust and lead to safer roads for everyone.”
