Foodservice specialist Fairfax Meadow has taken delivery of its first electric vehicles from ProGreen, the sustainable vehicle hire and alternative fuels division of Prohire.

Delivered as the catering butcher celebrates its 50th anniversary, the two Ford e-Transit refrigerated vans will operate within London’s Ultra Low Emission Zone (ULEZ), delivering meat to customers in the capital including Browns Restaurants (Mitchells & Butlers), Drake & Morgan, Ivy Collection and Gordon Ramsay.

The vehicles have been supplied on long-term contract hire, including full repair and management, and feature a Solomon Insulated body and a refrigeration system from GAH capable of dealing with both chilled and frozen meat products.

They have also been fitted with an entirely new on-brand cab and body livery designed by the marketing team at Fairfax Meadow.

ProGreen has fitted Geotab telematics to both vehicles which will enable Fairfax Meadow to monitor driver behaviour and report on CO2 savings. The systems will also allow ProGreen to provide remote fault diagnosis, tracking and accident detention to ensure optimum performance. Full driver training will be provided by Prohire training academy, ProCademy.

ProGreen also managed the installation of the charging infrastructure for the electric vehicles by MER UK.

Fairfax Meadow MD Penny Tomlinson said: “From the outset, Prohire stood out as a knowledgeable and enthusiastic EV fleet supplier and, with their support, we’ve taken our first steps on the EV journey as part of our sustainability plan. The new EVs are an important part of future proofing our business, from an environmental, cost management and customer perspective.”

Added Michelle Miles, head of ProGreen: “We’ve worked closely with Fairfax Meadow every step of the way, to make sure these first electric vehicles hit every aspect of their brief. Supporting a company in realising its sustainability strategy through the provision of electric vehicles is a real privilege and I’m proud of the solution we’ve delivered.

“What a way for a company to celebrate its 50th year with such a fantastic innovation. We look forward to continuing to support Fairfax Meadow in its transition to alternative fuels in the years to come.”

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