DHL has been appointed by beauty retail brand Sephora to be its lead logistics provider for the next five years.

The contract means DHL will be responsible for warehousing, e-commerce fulfilment and Sephora’s UK transport network supporting the company’s retail growth strategy.

As part of the partnership, Sephora and DHL have also announced the launch of a new omni-channel distribution centre in Coventry.

The facility is entirely powered by renewable electricity and is DHL’s first operationally carbon neutral new build site in the UK.

DHL said the DC was one of its most sustainable sites in Europe and included design features that improved connectivity to the natural environment, with sustainable, recycled and natural materials featuring throughout.

Natalie Frow, DHL Supply Chain MD e-commerce and retail, said: “Sephora’s relaunch was a major moment for UK retail and the iconic brand has made a huge impact in a short space of time.

“Our team is delighted to be working with a business so open to collaboration and innovation, that shares our values for driving sustainable logistics and being a great place to work.”

Sephora and DHL have worked closely together to design a supply chain operation to meet the company’s expansion plans

Sephora and DHL have worked closely together to design a supply chain operation to meet the company’s expansion plans

Source: Another Word

Sarah Boyd, UK MD at Sephora, said: “We are delighted to be working with DHL. The UK is a really important growth market for our business and one with huge potential.

“Sephora UK’s new omni-channel distribution centre is powered by DHL’s first carbon neutral site, and is a significant milestone in our sustainability journey.”

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