Bridgestone has launched an integrated tyre and fleet management solution called Fleetcare, which is "designed to fast-forward business for fleets".

An evolution of Bridgestone’s Total Tyre Care service, Fleetcare combines Bridgestone’s best-in-class tyre range and tyre management options with fleet management solutions from its telematics subsidiary Webfleet.

Through providing a complete package from a single mobility partmer, Bridgestone said Fleetcare can provide a host of benefits to fleet customers, including total cost of ownership reduction, maximised customer satisfaction, time saving, regulatory compliance and increased sustainability, safety and security.

It can also deliver business benefits through IoT and data-driven insights and services.

Fleetcare is developed for managers of commercial fleets who are looking for a comprehensive and modular solution package that adds cost control and automation into their daily work, enabling better decision making.

Bridgestone said its Fleetcare offering revolutionises the fleet market by offering both tyre and fleet management solutions with integrated and connected data and reporting available under one agreement and delivered by one single partner.

The use of combined tyre and vehicle data provides smarter and more predictive maintenance solutions, resulting in optimised performance and increased convenience.

Mark Tejedor, VP commercial replacement and OE at Bridgestone EMIA, said: “Cost-efficiency, convenience and sustainability are the three big priorities for fleets right now. When utilising many service providers, it is always a challenge to get the maximum effect on each of those priorities.

"We understand this is a key pain point for fleet owners and operators, which is why we’ve evolved Total Tyre Care into Fleetcare, an integrated solution for all tyre and fleet management needs.

“Through the launch of Fleetcare, we’re providing a unique and modular solution that addresses so many key business needs, from cost to compliance, from safety to sustainability. Fleetcare will help fast forward the businesses of our fleet customers thanks to the synergies between our proven fleet management and tyre management solutions.

"This launch is just the start, with more exciting innovations on the way.”

The Fleetcare project aligns with Bridgestone's E8 Commitment that it said "serves as the axis to drive management while earning the trust of future generations".

This consists of eight Bridgestone-like values starting with the letter 'E' (Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease, and Empowerment) that the tyre manufacturer will commit to creating together with employees, society, partners and customers to realise a sustainable society.

Fleetcare aligns with the following:

  • Ecology - committed to advancing sustainable tyre technologies and solutions that preserve the environment for future generations;
  • Efficiency - committed to maximising productivity through the advancement of mobility;
  • Economy - committed to maximising the economic value of mobility and business operations;
  • Energy - committed to the realization of a carbon-neutral mobility society;
  • Extension - committed to non-stop mobility and innovation that keeps people and the world moving ahead;
  • Ease - committed to bringing comfort and peace of mind to mobility life.

You can find out more about Fleetcare and meet with the Bridgestone and Webfleet teams at the Road Transport Expo later this month. Free to attend, the event takes place from 30 June to 2 July at NAEC Stoneligh. Register for your ticket today!