A new pay-as-you-go (PAYG) affinity partnership has been announced between the AA and fleet software specialist FleetCheck.
The initiative is designed to offer FleetCheck’s more than 1,300 customers the opportunity to access the AA’s breakdown recovery services at preferential rates based on a range of menu pricing options.
Andy Kirby, customer success director at FleetCheck, explained: “We have been aware for a while that many of our customers wanted to put a recovery arrangement in place but price has been an issue.
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“The PAYG deal that we have created with the AA largely resolves this issue, we believe, putting a comprehensive solution in place at a very attractive price. It can be applied to all kinds of fleet vehicles from cars to trucks.”
Dean Hedger, new business development manager at the AA, added: “We’ve had a longstanding relationship with FleetCheck and the new deal is one that we believe will work very well for their fleet customers.”
Launched in 2020, the FleetCheck Affinity Services programme has agreements in place with five service providers so far, ranging from auction services to driver training and maintenance to vehicle recovery.
Added Kirby: “We’re in the process of finalising further affinity deals which we’ll announce in the near future. Our aim is to use our position to negotiate arrangements that benefit our customers, especially as many look to contain costs in the post-pandemic economy.”
