Daniel Fitzjohn_Motus (1)

Commercial vehicle dealer group Motus Commercials has signed up tech specialist Efficiency IT to improve and modernise its communication platform.

The project will see EfficiencyIT deploy 8x8 Inc’s Unified Communications platform to improve customer service and retention rates, and drive operational and cost efficiencies across both Motus Commercials and Motus Vehicle Solutions - its specialist body shop, tail lift and vehicle parts supply business.

US firm 8x8 Inc products include cloud-based voice, contact centre, video, mobile and unified communications for businesses.

EfficiencyIT will also provide Motus with an integrated technology suite to drive workforce collaboration and optimisation and future-proof the businesses as hybrid working increases.

Motus Commercials sells and maintains commercial vehicle for brands including DAF Trucks, Fiat Professional, Ford Commercials, Isuzu Trucks, Isuzu Pick-Ups, Volkswagen Commercial Vehicles, and Maxus.

It employs 1,200 staff in the UK and has 30 offices across England, Scotland, and Wales. The company also has its own dedicated used van business, Motus Select.

Motus Vehicle Solutions (MVS) is the non-franchise branch of the group, which includes Truck & Trailer equipment, Humberside Tail Lifts, Parts4TailLifts, Mackworth Vehicle Conversions, Roco Truck Bodies RLP Distribution , and Training4TailLifts. MVS employs 120 people from six UK locations.

Daniel Fitzjohn (pictured), regional director for Motus Commercials South West and West Midlands, said: “The UK transport industry is incredibly demanding so a strong and reliable communication platform is paramount to the success of our customers and us alike.

“We needed to improve and modernise our existing communication platform and so far the solution implemented by Efficiency IT / 8X8 is ticking all the boxes.

“What’s more, as our business develops further, this platform can adapt to our needs, making it a communication tool that we can truly rely on.”

Chris Angus, 8x8 Inc sales vice president, said: “The last few years have seen the commercial vehicle sector undergo tremendous challenges and changes, but the need for strong customer communications and engagement has become more vital than ever.

“Together, 8x8 and EfficiencyIT will provide Motus Commercials with the resources they need to empower their employees and provide exceptional customer experiences as they continue their digital transformation journey.”

Ross Warnock, EfficiencyIT director, added: “We’re delighted to be delivering this transformative project for Motus and helping to drive customer-service excellence across its business.

“By using 8x8’s Unified Communications technology, Motus will improve the customer experience, reduce its call charging payments to zero, and safeguard its customers’ data – all while ensuring compliance with all key financial and data regulations.”