Motor Transport Awards 2021 shortlist: Livery of the Year


 

BJS Haulage The aim of the project was to develop a beautifully simple graphic homage to the intricate design of motorway junctions. Each one, in a series of 20, was specially selected not only for its beauty but to celebrate the locations of some of the company’s most trusted and long-standing customers. On the cabs, it set its golden-yellow colour against a satin black wrap, applying minimal graphics and a subtle logo position to enhance the “stealth-like qualities of the […]