Meet the 2020 MT Award winners – Livery of the Year


 

With the addition of Nelson Distribution and Steve Porter Transport to the Knights of Old portfolio, the larger brand was becoming increasingly diluted. The organisation therefore decided to move to a new three-letter name – KNP – to offer a more international appeal while maintaining each individual brand’s distribution identity. The group realised it needed to move with the times, but the new brand needed to feel familiar, as if it had evolved from Knights of Old. It also needed […]