Teletrac Navman has launched a campaign to celebrate the “hidden heroes” of haulage and give a voice to commercial vehicle drivers who have kept Britain moving through Covid-19.
‘Who is a Commercial Driver?’ sees 15 fleet drivers join forces and share their stories about the challenges they have faced, delivered through an inspiring video campaign.
The initiative, in partnership with road safety charity Brake, aims to raise awareness of the extra pressure the pandemic placed on lorry drivers as they delivered essential goods, services and healthcare.
Richard Lilwall, Teletrac Navman MD said: “It’s these workers, on the front line of logistics, who not only have an important role to play generally, but who have kept this country going over the past six months.
“What’s more, extended working hours, more vehicles on the road, an increase in shifts, and more deliveries per shift have all become the norm in recent months for those drivers bearing the load, in partnership with their colleagues in logistics.”
