Pallet network Pall-Ex has teamed up with De Montfort University Leicester to come up with creative ideas to promote logistics career opportunities to young people aged 16 to 24. Pall-Ex provided a brief for an integrated marketing campaign, using market research, social media, influencer marketing and PR. Campaigns will promote HGV driving roles and other careers, targeting applicants from under-represented groups, such as women and ethnic minority communities. Research from union Unite shows that just 1% of HGV drivers in […]
North West Logistics has appointed Kevin Simpson as general manager own fleet (UK and Europe) and Matthew Dunn as marketing manager.
Clare Bottle (pictured) has been appointed chief executive of the UK Warehousing Association (UKWA) with Neil Bowker, commercial director of Bowker Group, taking on the role of chairman.