Fowler Welch has won a full supply chain contract with Delamere Dairy to handle its Marks & Spencer (M&S) volumes.

The temperature-controlled specialist will be responsible for stock collection, stockholding, order processing, picking and distribution of the dairy’s M&S goods, as well as providing full customer services support.

It has also developed a new advanced shipping notice messaging process for multiple clients, which Fowler Welch said helped clinch the deal.

The operation will run from Fowler Welch’s Nuneaton site.

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Alan Whiston, operation director, Delamere Dairy, said: “During the visit to the Fowler Welch Nuneaton site we were struck by the exceptional service levels and on-site dedicated customer support.

“These factors are incredibly important to us in selecting a supply chain partner and are why we chose Fowler Welch to look after this very important retail client.

He added: “We're extremely pleased with the 100% weekly service levels that have been achieved since the contract started.”

Fowler Welch CEO Nick Hay said: “We are delighted to welcome Delamere Dairy to our growing portfolio at Nuneaton.

“The facility already boasts some big-name brands that demonstrate just how well-equipped it is to provide excellent customer service.”