Bidvest Logistics rebrands as Best Food Logistics


 

The Bidvest Logistics name is to disappear from the roads after the operator re-branded itself as Best Food Logistics today (25 June). Business unit director Paul Whyte said: “The name Best Food Logistics is a natural evolution from our current brand name. It’s allowed us to be playful with the re-brand and communicate our friendly and straight-forward approach.” The company’s new logo features a full stop after the word ‘Best’, which it said demonstrates that in its sector, it “wants […]