Axis Fleet Management has appointed a new business development and key accounts manager to look after its UK-wide accounts and manage its customer base in the North East of England.
Phil Morris joins the business from CNH Industrial, where he was key accounts manager for its Iveco customers.
Morris also spent three years with Fraikin working on business development across the UK.
Axis' director of key accounts Steve Lymer said that he welcomed Morris's "solid industry knowledge".
He added: "His appointment comes as we continue to drive forward the growth of the business in all parts of the UK.”
Morris said: "This is an exciting and challenging role for me. I’m looking forward to helping Axis further develop its key account customer base throughout the UK and supporting the growth of its business across the North East of England."
Morris is the second former Fraikin manager Axis has appointed this year, after it welcomed national sales manager Steve Lymer to the business in January.