Orange is the new Orange for Whistl


 

In case you missed it, the past few months have seen the former TNT Post completely overhaul its identity and rebrand itself as Whistl. (Why? Because happy people whistle). The Hub got to wondering why it was that amidst all the changes, Whistl chose to keep the orange colour of its former life. We put the question to them: why not shed the distinctive pallet [sorry] tying it to its TNT predecessor? The link between the two, it turns out, […]