DHL has announced a five-year deal to become the principal partner of rugby union team, Harlequins.
The Aviva Premiership team, based at the Stoop in Twickenham, London, becomes the latest member of the DHL sporting stable, alongside football club Manchester United and, in motorsport, Formula 1 and the new global Formula E electric car racing series.
The deal, which sees DHL take pride of place on the club's new Adidas kit, continues a relationship begun in 2012.
At the launch, at the top of London’s Shard tower, DHL Express CEO Phil Couchman [pictured in grey] said “Harlequins is an international brand which has many shared values with DHL.”
DHL is also the official logistics partner for next year’s Rugby World Cup.
By Colin Barnett
