Motor Transport Power Players: 8 – Ray Ashworth


 

8) Ray Ashworth Title: MD Daf Trucks UK One in every three trucks registered every month is a Daf, which means arguably, he is man who ultimately dictates the price of anywhere between 26% to 30% of new trucks bought in the UK. In August 2015 Daf celebrated 20 consecutive years of topping the SMMT’s monthly new registration figures for vehicles over six tonnes (back in 1994 the market leader was Iveco) and since August it has remained firmly entrenched […]